There are many successful businesses out there that start with just an inkling of an idea. Jeanne and Matt Rue wanted to use the unused fryer. They’d already been selling things online, so they decided to make potato chips. It was easy. In a short time, they sold their first three bags of home-made potato chips.
They didn’t know what they’d do next, but they gradually started learning more about the potato chip making business. The Rues sold their first bags of chips in bread bags and used hand written labels. Their potato chips gradually gained some prominence, and sales began to increase.
Eventually, they worked their way up to needing a production facility and commercial fryers. Since there were others potato chip making places in the area, it was the perfect opportunity to have a discussion about how they would be able to work together.
The power was in the distribution. From a single countertop fryer, this couple started to grow the business through talking with others and eventually getting a distribution deal. Their cottage industry is growing, and it’s not showing any signs of stopping.
This is just one story about how a couple has gotten to achieve their dreams by providing worthwhile food to the community. You can read a couple more in the Columbus Dispatch here.
